Don't just survive winter in your bike shop, win it with these 7 tips!

Don't just survive winter in your bike shop, win it with these 7 tips!

December 10, 2025 · 13 min · Episode 113

About this episode

This episode provides seven actionable tips for bike shop owners to thrive during the winter season instead of merely surviving it.

For a bulk of the country, winter brings a sharp drop in temperatures, and predictably, a dip in bike sales. It’s easy to slip into "Winter Mode": reduced staff, decreased hours, and a collective deep breath until spring. But here’s the reality check: You don't have to endure the off-season; you get to conquer it. This slower period is not a negative to survive—it’s a powerful, dedicated block of time to invest in your business's future. It's time to stop waiting for spring and start turning ...

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