He Thinks Most Authors Don’t Need a Better Book. They Need a Better Funnel
About this episode
Gary White discusses how authors can use their books to acquire clients through effective marketing funnels.
If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life. Gary White is a Scottish marketer who spent years building funnels for Russell Brunson at ClickFunnels before he got obsessed with one specific kind of client: people who cared so much about a subject they wrote a book on it. He turned that obsession into bookfunnels.io , a company that's helped hundreds of authors stop selling books on Amazon and start using their books to acquire actual paying clients. I have to admit something. I got on a call with Gary, hung up, decided to poke around his site to see what he was about — and within an hour I had entered my credit card and signed up for things I did not need or really understand. That is how good his system is. So I figured…
People in this episode
Host: Anna David
Guest: Gary White
Topics covered
- book marketing
- author funnels
- authority building
- client acquisition
- entrepreneurship
Mentioned in this episode
Organizations: ClickFunnels, bookfunnels.io, sevenfigurebooks.com
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