Scaling Muay Thai and Striking Programs - Sean Madden (E53)

Scaling Muay Thai and Striking Programs - Sean Madden (E53)

From Blackbelt Business Podcast by Easton.Online

November 19, 2025 · 43 min

About this episode

Eliot Marshall and Sean Madden discuss the evolution of Easton's Muay Thai program into a scalable curriculum.

In this episode, Eliot Marshall and Easton Muay Thai Program Director Sean Madden break down how Easton evolved from a fighter-run striking program into a scalable, system-driven curriculum that now serves thousands of students. They discuss why passion and talent aren't enough, why Muay Thai gyms often struggle with structure, and the key systems that allowed Easton's program to grow across multiple academies. If you want your striking program to move beyond the same 30–50 students, this episode shows you how to build something that lasts. Watch or listen to the full podcast on our blog: https://www.easton.online/blog/ Visit https://www.easton.online to sign up for our mailing list!

People in this episode

Host: Eliot Marshall

Guest: Sean Madden

Topics covered

  • Muay Thai
  • striking programs
  • scalable curriculum
  • gym structure
  • program growth

Keywords

  • Muay Thai
  • striking program
  • curriculum
  • gym structure
  • program growth
  • Easton
  • students

Mentioned in this episode

Organizations: Easton Muay Thai, Easton.Online

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