Season 5 Favorite Moments

Season 5 Favorite Moments

From Brand Story by Steve Gilman

January 8, 2026 · 19 min · Season 5 · Episode 101

About this episode

This episode revisits favorite moments from Season Five, focusing on brand building and marketing insights.

In this highlight episode, we revisit some of our favorite moments from Season Five of Brand Story. The conversation reflects on what it takes to build brands people believe in, how marketers should think beyond surface-level metrics in a zero-click landscape, and what it means to lead creative work with intention. This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation. Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman. Links and Information From the Episode Here: gravitygroup.com/podcast/season-five-favorite-moments/ Continue the conversation on social: For more of Brand Story, check out our LinkedIn ( https://www.linkedin.com/company/gravitygroupmarketing ), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use. We’re also on: Instagram — https://www.instagram.com/gravitygroup Facebook —…

People in this episode

Host: Steve Gilman

Guests: Mark Lester, Rand Fishkin, Aya Baeshean, Simon Hill, Phyllis Rothsc

Topics covered

  • brand building
  • marketing metrics
  • creative leadership
  • brand loyalty
  • collaborative leadership
  • brand transformation

Keywords

  • brand story
  • marketing
  • business
  • creative work
  • zero-click landscape
  • brand loyalty
  • collaborative leadership

Mentioned in this episode

Organizations: Gravity Group

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