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On the show
From 12 epsHost
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Recent episodes
Curiosity First ft. Diane DiCarlo
Jun 11, 2026
47m 42s
Ideas That Move People ft. Leeann Leahy
May 13, 2026
48m 15s
Rooted In Purpose ft. Jim Campbell | Brand Story Ep. 106
Apr 23, 2026
47m 27s
Content That Connects ft. Darren Rayner
Mar 31, 2026
44m 44s
Embrace the Process ft. Peter Santana
Mar 12, 2026
42m 49s
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Resolving iTunes ID\u2026 if this persists, the podcast may not be indexed on Apple Podcasts.
| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/11/26 | ![]() Curiosity First ft. Diane DiCarlo✨ | customer insightmarketing strategy+3 | Diane DiCarlo | Gravity Group | — | marketingcustomer insight+3 | — | 47m 42s | |
| 5/13/26 | ![]() Ideas That Move People ft. Leeann Leahy✨ | emotional resonancecreativity+3 | Leeann Leahy | Gravity GroupL.L.Bean+1 | — | emotional resonancecreativity+5 | — | 48m 15s | |
| 4/23/26 | ![]() Rooted In Purpose ft. Jim Campbell | Brand Story Ep. 106✨ | purpose-driven workorganic agriculture+3 | Jim Campbell | New Country OrganicGravity Group | — | purposeorganic agriculture+3 | — | 47m 27s | |
| 3/31/26 | ![]() Content That Connects ft. Darren Rayner✨ | content creationbrand authenticity+3 | Darren Rayner | Gravity GroupMagnafire | — | content marketingbrand strategy+3 | — | 44m 44s | |
| 3/12/26 | ![]() Embrace the Process ft. Peter Santana✨ | career changeleadership+3 | Peter Santana | Gravity Group | — | career pathmeaningful leadership+3 | — | 42m 49s | |
| 2/19/26 | ![]() Creating Relevance ft. Carrie Willetts✨ | leadershiphealthcare+4 | Carrie Willetts | Gravity GroupBrand Story+3 | — | leadershiphealthcare+6 | — | 57m 12s | |
| 1/22/26 | ![]() Engineering Brand Love ft. Rick Milenthal✨ | brand loveemotional storytelling+4 | Rick Milenthal | The ShipyardGravity Group | — | brand loveemotional storytelling+5 | — | 42m 07s | |
| 1/8/26 | ![]() Season 5 Favorite Moments✨ | brand buildingmarketing metrics+4 | Mark LesterRand Fishkin+3 | Gravity Group | — | brand storymarketing+5 | — | 18m 31s | |
| 11/20/25 | ![]() The Creative Reset featuring Scott Witthaus✨ | creativityAI in creative work+3 | Scott Witthaus | Gravity Group | — | creativityAI+5 | — | 56m 28s | |
| 10/30/25 | ![]() Marketing's Measurement Reset ft. Laura Grover✨ | marketing measurementdata analysis+3 | Laura Grover | EDO, Inc.Gravity Group | — | marketingdata+5 | — | 37m 29s | |
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 10/18/25 | ![]() Keeping Creativity Alive ft. Brian Thibodeau✨ | creativitydesign+4 | Brian Thibodeau | Gravity Group | — | creativityempathy+5 | — | 40m 10s | |
| 10/2/25 | ![]() Transforming Brands ft. Simon Hill✨ | brand transformationcustomer experience+3 | Simon Hill | FutureBrand North AmericaGravity Group | — | brandingmarketing+3 | — | 40m 30s | |
| 9/18/25 | ![]() The Devil Emails at Midnight ft. Mita Mallick | Bad bosses are everywhere. We’ve all worked with them, and if we’re honest, we’ve all had moments where we’ve been them. In episode 96 of Brand Story, Mita Mallick, Wall Street Journal & USA Today Best Selling Author, returns to the podcast to talk about her new book, The Devil Emails at Midnight. We explore why toxic behaviors are so persistent in the workplace, how leaders can recognize when they’re slipping into bad habits, and what it takes to build cultures that people actually want to be part of.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/the-devil-emails-at-midnight/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) Introduction(2:37) Why Write About Bad Bosses(6:56) Owning Our Own Mistakes(9:00) The Archetypes of Bad Bosses - Spotlight Stealer(13:52) The Archetypes of Bad Bosses - Medusa(19:30) The Archetypes of Bad Bosses - The Grieving Boss(25:02) Common Behaviors of Bad Bosses - Toxic Positivity(30:25) The Devil Emails At Midnight(33:30) Self Awareness & Humility(35:43) What's Next & Final Takeaways | — | ||||||
| 9/4/25 | ![]() Building Brand Loyalty ft. Phyllis Rothschild | How do you stand out in a crowded market where products all look the same? By building a brand that’s authentic, consistent, and audience-first.In episode 95 of Brand Story, we speak with Phyllis Rothschild, CMO of Pete & Gerry's Organics, to explore how she helped turn a commodity into a mission-driven brand that people trust and stay loyal to. From redefining what loyalty really means to balancing creativity with consistency, this conversation highlights the marketing principles that make any brand stronger.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/building-brand-loyaltyContinue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) From Consulting to CMO(04:42) The Heart of Brand Loyalty(07:23) Mission Meets Marketing(11:44) Packaging & Brand Identity(13:19) Two Brands, One Family(16:26) Consumer Experience & Health Consciousness(18:52) Cutting Through Confusion(21:52) Educating at Shelf(24:25) Opportunities & Threats in Premium Eggs(29:00) Building Loyalty Beyond Discounts(30:34) Navigating Risk & Adventure in Marketing(34:55) Finding Joy in the Journey | — | ||||||
| 8/21/25 | ![]() Authentic Storytelling ft. Toby Myles | Toby Myles, Strategic Copywriter, knows the power of a good story, and she’s built her business on helping others tell theirs. In episode 94 of Brand Story, she talks about why storytelling is the most human (and effective) marketing tool we have and how to spot stories hiding in plain sight. From her Spoonful of Comfort email marketing story to her Core 8 Story Hub framework, Toby offers insight on building genuine connections, creating empathetic campaigns, and making space for the moments that matter most.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/authentic-storytelling/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) Introduction to Toby Myles(02:21) The Journey from Corporate to Entrepreneurship(06:25) Storytelling Roots and the Power of Listening(10:47) The Email That Changed Everything(14:47) Building the Core 8 Story Hub(20:20) Launching Her Origin Story(25:54) Rewriting the Rules of Work and Life(29:14) Fear, Adventure, and Doing It Her Way(31:37) This Chapter of Toby's Life | — | ||||||
| 7/31/25 | ![]() Experience is Brand ft. John McNeil | In episode 93 of Brand Story, we sit down with John McNeil, Founder & CEO of John McNeil Studio, for a candid conversation about what it really means to build a brand. From his early days in traditional agencies to pioneering the studio model, John shares how his team helps brands move beyond deliverables to a system where everything from strategy to media to brand experience works together.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/creativity-in-business/https://www.linkedin.com/in/johnmcneil/https://www.johnmcneilstudio.com/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) John's Early Agency Years(04:43) Breaking into Creativity(09:04) Founding John McNeil Studio(11:50) Everything is Media(16:00) Rethinking the Brand Process(18:25) The Promise and Pitfalls of AI(24:25) Authenticity as a Differentiator(29:23) Strategy + Creativity as One(48:45) The Power of Brand Labs(51:55) Looking Ahead: The Studio Model | — | ||||||
| 7/17/25 | ![]() Branding Beyond Algorithms ft. Rand Fishkin | In episode 92 of Brand Story, we welcome back Rand Fishkin, Cofounder & CEO of SparkToro, to talk about brand vs. algorithm, the value of real audience research, and the dangers of chasing attention without purpose. He shares the story behind SparkToro, why so many marketers don’t actually know their audience, and how optimizing for vanity metrics can lead you astray.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/branding-beyond-algorithms/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketingChapters:(00:00) The Birth of SparkToro: Audience Intelligence Unleashed(08:44) Inertia in Marketing: The Resistance to Change(21:20) Brand Over Algorithm: The Difference Between Gaming the System and Optimization(28:37) Building Real Value vs. Surface Engagement(35:36) Brand Story Podcast Engagement - Short vs. Long Clips(39:48) Entrepreneurship: Risk vs. Control(49:40) Exploring Possible Futures | — | ||||||
| 6/26/25 | ![]() Marketing in a Zero-Click World ft. Rand Fishkin | In today’s digital landscape, marketers are being asked to do more with less—less clarity, less control, and often, less trust in what’s actually working. To explore this shift, we sat down with Rand Fishkin, Cofounder & CEO of SparkToro, to unpack what’s changing, what’s still true, and what marketers need to relearn to build brands that actually resonate. From zero-click search to the surprising power of so-called “vanity metrics,” this episode challenges the way we think about digital success and makes the case for more thoughtful, audience-first marketing.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/marketing-in-a-zero-click-world/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketingChapters:(00:00) Introduction to Brand Story and Rand Fishkin(03:55) The Importance of Understanding Your Audience(09:34) Navigating the Zero-Click Search Era(17:45) The Shift in Marketing Attribution and Measurement | — | ||||||
| 5/15/25 | ![]() The Happiness Advantage ft. Mark Lester | What if happiness is the most powerful brand strategy no one’s paying attention to? Mark Lester, Co-Founder and CSO at Squint, joins us to talk about how brands can drive massive impact, not by leaning harder into industry claims or trend forecasts, but by reconnecting with something far more fundamental: joy. From reimagining Ollipop as a “happiness drink” to rebuilding brand trust one hike at a time, Mark shares how deep listening, emotional resonance, and strategic empathy can transform the way brands show up in the world.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/the-happiness-advantageContinue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketingChapters:(00:00) Introduction to Mark Lester(01:29) Mark's Journey to Launch His Own Agency, Squint(09:11) The Unhappiness Crisis & The Happiness Advantage in Brand Strategy(14:10) Case Study: The Success of Ollipop(22:57) Working with Nike on Women's Sports(26:55) The Importance of Relationships in Business(31:17) Empathy and Listening in the Industry(35:44) The Role of Hospitality in Branding(40:31) Embracing Responsibility and Peak Performance(43:04) Advice for Younger Marketers | — | ||||||
| 4/24/25 | ![]() The Evolution of Branding ft. Troy Hitch | Creative leadership, brand strategy, and the future of the industry—Troy Hitch, Global Chief Creative Officer at RAPP, shares how he approaches it all. From empowering teams to rethinking the role of brand in an AI-driven world, episode 89 explores what it means to lead well and build work that resonates.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/the-evolution-of-branding/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) - Intro: Troy Hitch’s Path from Theater to Advertising(01:26) - Creativity Born from Theater & Early Career Lessons(05:01) - You Suck at Photoshop and the Dawn of Branded Content(09:51) - The RAPP Journey: Leadership and Innovation at Omnicom(13:02) - Leading Global Creative Teams(14:43) - AI, Cost Pressures & The Changing Creative Landscape(18:08) - The Ego Epiphany: Redefining Creative Leadership(23:30) - Supporting Teams Through Change and Uncertainty(27:36) - The Future of Brand: AI, Empathy & Individual Relevance(31:43) - Brand as a Harmonizing Signal in a Noisy World(41:07) - Advice to His Younger Self – Don’t Not Do That Thing | — | ||||||
| 4/10/25 | ![]() Community in Advertising ft. Gina Grillo | Gina Grillo, President and CEO of The ADVERTISING Club of New York, joins us on episode 88 of Brand Story to talk about building community in advertising, staying relevant through change, and why it’s time to rethink who gets a seat at the table. From championing diversity to shaking up the ANDY Awards, Gina shares what it takes to lead with intention—and why bravery still matters in creative work.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/community-in-advertisingContinue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketingChapters:(00:00) - Intro: How Gina Grillo chose a creative career over the financial industry(04:56) - Navigating Industry Change(07:00) - Building Diversity & Early Career Programs(12:46) - Influential Mentors & Industry Inspiration(15:32) - The Future of the ANDYs & Championing Creativity(24:24) - A Personal Chapter: What’s Next for Gina(25:46) - Advice to Her Younger Self - Take on Responsibility | — | ||||||
| 4/1/25 | ![]() Fearless Design ft. Aya Baeshean | What does it look like to lead with both intuition and intention? As Partner and Global Head of Design at Known, Aya Baeshean brings a fresh, fearless perspective to the world of branding. In episode 87 of Brand Story, Aya shares how her early experiences as a multicultural, multilingual child shaped her creative voice and ultimately her approach to leadership. She opens up about the power of immersive travel and volunteer work, the importance of emotional safety in creative teams, and how breaking down traditional structures can lead to better, faster, more human work.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/fearless-designContinue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketingChapters:(00:00) Introduction(00:50) Aya Baeshean: Partner, VP & Global Head of Design at Known(02:20) Exploring How Aya’s Global Background Influences Her Design(03:30) Immerse Yourself In Things that are Different(07:20) Art as a Tool for Communication + Connection(10:38) Escaping Traditional Marketing through Collaboration at Known(18:37) Catering to Collaboration with the Chef's Table Project(22:48) Building Hospitality into the Creative Experience(24:42) Amplifying Creativity with AI(28:50) Aya's Design Fingerprint: Playful Simplicity(31:20) Don't Be Afraid to Change Your Mind (Aya's Advice for Young Designers)(33:48) Fear is Holding You Back, Shed It(37:53) This Chapter in Aya's Life(40:28) Advice to Younger Self | — | ||||||
| 3/13/25 | ![]() Designing Iconic Products ft. Robert Brunner | Industrial design impacts our daily lives more than we realize. But what separates good design from great design? In episode 86 of Brand Story, we hear from Robert Brunner, Founder/Partner at Ammunition, about the philosophy behind creating industry-defining products. From game-changing innovations like Beats by Dre and Square to the balance of risk, creativity, and business strategy, we dive into the impact design has on shaping culture and brand perception.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/designing-iconic-productsContinue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) Introduction - Robert Brunner(02:01) Industrial Design - The Purposeful Creation of Things(04:54) Risk Avoidance is the Road to Mediocrity(07:26) Designing Beats By Dre(14:57) Marketing Beats by Dre - Integrating into Sports & Music(18:07) Great Industrial Design is Transformative(19:18) If Two People Have the Same Gut Feeling, You Have a Brand(24:38) Robert's work with Square - Reimagining Point of Sale(29:42) A Commitment to Craft - Design is an Inherently Human Pursuit(33:04) Robert's Life Chapter - Storytelling(34:23) Empathy is an Undervalued Trait | — | ||||||
| 2/27/25 | ![]() Say It Well ft. Terry Szuplat | In episode 85 of Brand Story, host Steve Gillman welcomes back Terry Szuplat, former speechwriter for President Obama and author of the award-winning book "Say It Well: Find Your Voice, Speak Your Mind, and Inspire Any Audience." Terry shares insights on the power of storytelling in leadership and communication, emphasizing how compelling narratives can drive connection and inspire action. He discusses the core beliefs that motivate individuals to engage with organizations and the importance of effective communication.Listen to Terry's previous episode: Episode 30 - Writing for President Obama, featuring Terry SzuplatThis is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/say-it-well/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) Intro(00:39) Terry Szuplat: World Renowned Speechwriter and one of President Obama's Longest(02:35) Diving into Terry's New Book "Say It Well"(06:15) There's No Such Thing as Naturally Gifted(10:55) Speak Uniquely, Your Story is One in Eight Billion(16:14) Great Leaders are Great Storytellers(17:45) Public Speaking is a Performance(20:59) Inviting the Audience to Join You(25:08) More than Speechwriting: We All Need to be Effective Communicators(33:41) Don't Be a Demagogue(37:41) Choosing to Speak with Civility, Honesty and Empathy(40:59) What's Next: Story Camp | — | ||||||
| 1/30/25 | ![]() Season 4 Favorite Moments | Brand Story Ep. 84 | From content marketing and branding to creative strategy and AI, this season of Brand Story featured insights from professionals at the forefront of their industries. In this episode of Brand Story, we revisit some of our favorite moments, showcasing advice on innovation, leadership, creativity, and staying ahead in an ever-evolving landscape.Whether you’re a new listener or a longtime fan, this episode is packed with actionable tips and inspiring stories to help you elevate your work and sharpen your skills—no matter your field. Featuring guests Dana Herra, Maya Guice, Ross Martin, Alison McCauley, and Tara Lawell with host, Steve Gilman.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/season-4-favorite-moments/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) Introduction - Season 4 Favorite Moments(00:33) Dana Herra - Utilizing Content Marketing to Reach Your Customers(06:38) Tara Lawall - Caring for & Nurturing Creative Ideas(09:43) Ross Martin - Listening to Customer Expectations & Desires(15:42) Alison McCauley - Using Storytelling to Understand AI Changes(21:50) Maya Guice - Creating Unique Brand Experiences Through Diverse Perspectives | — | ||||||
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