About this episode

The episode discusses the dynamics of running a dealership as a couple, highlighting the challenges and successes faced by Kelly and Rob Ruth of Bob Ruth Ford.

Today I'm joined by Husband and Wife, Kelly and Rob Ruth of Bob Ruth Ford. Married 24 years, Rob and Kelley built the dealership together while he worked bell-to-bell, 78-hour weeks, and she ran the household solo, raising their kids largely on her own. Kelley reveals the role she played long before it had a title, shaping personnel decisions from behind the scenes and backing Rob's zero-revenue media bet on nothing but belief before any money came in. Topics: 05:45 Why Growth Meant Letting Go. 07:20 The Two-Year Transition. 08:40 The Unseen Spouse Impact. 17:30 The Mortgage Rate That Changed Everything. 19:00 The Dopamine Hit Every GM Chases. 28:50 Giving Without Spoiling. This episode is brought to you by: 1. Digital Dealer - Get real strategies to drive sales and tighten operations, September 22–23 in Detroit. Register today @ here. 2. Experian Automotive - Experian's Fraud Protect solution helps dealers identify potential fraud risks earlier in the sales process by leveraging advanced data, analytics, and identity verification tools. Visit @ here. 3. CDG Platform - Dealer intelligence, all in one place. Give your dealership a competitive edge @ here. Check out Car Dealership…

People in this episode

Host: Car Dealership Guy

Guests: Kelly Ruth, Rob Ruth

Topics covered

• dealership success
• couples in business
• personal sacrifices
• growth strategies
• media investment
• family dynamics

Keywords

• dealership couples
• business growth
• family business
• media strategy
• sacrifices in business
• mortgage impact
• dealer intelligence

Sponsors

Digital Dealer, Experian Automotive, CDG Platform

Mentioned in this episode

Organizations: Bob Ruth Ford

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