Live From Vegas: How Brittany Lamp Harnessed Life360 Socials Into 1.6M TikTok Fans
About this episode
The episode features Brittany Lamp discussing Life360's success in engaging Gen Z and Gen Alpha on TikTok.
Send us Fan Mail We’re live from Las Vegas at Creator Economy West for a fast-paced episode packed with news, hot takes, and a standout guest. Keith and Brendan break down what MrBeast’s viral hiring spree really signals, whether AI streamers are the future of Twitch, and why Spotify is suddenly all-in on podcast advertising. Then we’re joined by Brittany Lamp, Senior Director of Brand Content & Community at Life360, to unpack how the brand built a massively engaged Gen Z and Gen Alpha a...
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