She Built One of the Best Service BDC Teams I've Ever Seen
About this episode
Emma Cole shares her experience building a successful Service BDC team and the strategies that led to its success.
When people think about a Service BDC, they usually picture someone answering phones and setting appointments. Emma Cole saw something completely different. When she stepped into one of the largest service departments in the country, there wasn't a blueprint waiting for her. She had to build the department, earn trust with advisors, hire the right people, create new processes, and figure out how to keep a team motivated while making hundreds of calls every day. And she did. In this episode, Emma shares exactly how she built one of the most impressive Service BDC operations I've seen. We talk about finding opportunities that most dealerships overlook, building a team that actually wants to win, handling declined services, keeping advisors and BDC on the same page, and why leadership has to be hands-on when the pressure is on. If you've ever wondered whether a Service BDC can make a real impact on retention, customer experience, and service revenue...this episode will probably change your mind. We cover: How Emma built a Service BDC from the ground up. The lead sources most dealerships never work consistently. Why declined services deserve their own strategy. How to hire people…
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