
Multi-platform search is here: Building brand visibility across Google, TikTok, and answer engines
From DoFollow Podcast by SE Ranking
November 25, 2025 · 40 min
About this episode
Jessica Redman discusses strategies for enhancing brand visibility across multiple platforms including Google and TikTok.
Join Jessica Redman, co-founder of Didgeheads and multi-platform visibility strategist, for a fast-paced guide to showing up across Google, TikTok, and AI answer engines. In this episode, Jessica unpacks the psychology behind today’s multi-touch search journeys and shares playbooks for earning inclusion in quick answers (AI Overviews, Copilot, Perplexity), building TikTok-native discoverability, and structuring catalogs so people and machines find products faster. You’ll learn how to cl...
People in this episode
Guest: Jessica Redman
Topics covered
- multi-platform search
- brand visibility
- TikTok
- AI answer engines
- search journeys
- discoverability
Keywords
- multi-platform visibility
- search engines
- TikTok discoverability
- AI answers
- product catalogs
- search psychology
- quick answers
Mentioned in this episode
Organizations: Didgeheads, Google, TikTok, AI Overviews, Copilot, Perplexity
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