About this episode

This episode discusses the changes in LinkedIn's algorithm and how it affects content reach and engagement metrics.

The LinkedIn algorithm changed, and the way it measures your reach is nothing like it used to be. In this episode, we break down the new math of LinkedIn reach... why likes barely count anymore, why saves and dwell time now drive distribution, and why a smaller, sharper account can suddenly out-reach someone many times its size. If your posts feel like they are disappearing into the void, this one explains exactly what shifted and what to do about it. Here is what we cover: Why LinkedIn's AI now reads engagement in percentiles instead of raw numbers Why a single save can carry several times the impact of a like Why dwell time is the one signal you cannot fake, buy, or trick Why relevance now beats follower count, so a small account can beat a big one How service professionals already own the most save-worthy content there is, sitting right inside their client work This is the version of LinkedIn that finally rewards real expertise over vanity metrics. If you are a coach, consultant, or service provider trying to turn content into actual clients, you will want to hear this. Want to put it into practice? Join our free 3-day workshop, Clients on Command: The LinkedIn Content…

People in this episode

Hosts: Nancy Aaron, Scott Aaron

Topics covered

• LinkedIn algorithm
• social media engagement
• content strategy
• business growth
• service professionals

Keywords

• LinkedIn reach
• engagement metrics
• dwell time
• content distribution
• service professionals

Mentioned in this episode

Organizations: LinkedIn

More episodes of Entrepreneur Rescue Mission

• 80. The 15 Minute LinkedIn Routine That Books Clients (No Daily Posting) · July 20, 2026 · 13 min
• 79. 4 Types of LinkedIn Content Every Service Pro Needs · July 13, 2026 · 14 min
• 77. LinkedIn's New AI: What Service Pros Must Know in 2026 · June 29, 2026 · 28 min
• 76. The New LinkedIn Algorithm: Why Your Posts Stopped Working · June 22, 2026 · 26 min
• 75. Why People Like You But Won't Hire You (The Clarity Fix)! · June 15, 2026 · 19 min

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