About this episode

This episode discusses three crucial elements often overlooked in LinkedIn profiles that can enhance visibility and business opportunities.

Most LinkedIn profiles are missing three small things, and those three things are costing people visibility, reach, and business every single day. In this episode we walk through the profile sections almost everyone skips... your custom LinkedIn URL, the call to action at the end of your About section, and how to actually use your Featured section. None of these take longer than fifteen minutes. None of them require creating new content. If you are a coach, consultant, or service professional using LinkedIn to grow your business, these three fixes make you easier to find, easier to contact, and easier to follow somewhere you actually own. In this episode: Why the smallest profile details are the ones people overlook most How to claim a custom LinkedIn URL, and the rules LinkedIn holds you to The two calls to action every About section should end with, and why they are not clickable on purpose Why your calendar link does not belong in your About section The mistake almost everyone makes with the Featured section The lead magnet, newsletter, website setup we recommend How to move people from LinkedIn to somewhere you actually own Free LinkedIn thought leadership assessment: Three…

People in this episode

Hosts: Scott Aaron, Nancy Evans-Aaron

Topics covered

• LinkedIn profile optimization
• business visibility
• service professionals
• custom LinkedIn URL
• call to action
• Featured section

Keywords

• LinkedIn
• profile optimization
• business growth
• coaches
• consultants
• service professionals
• visibility
• call to action

More episodes of Entrepreneur Rescue Mission

• 87. The LinkedIn Content Growth Formula: 3 Jobs Every Post Needs · September 7, 2026 · 13 min
• 86. LinkedIn's AI Slop Button: What It Means for Your Content · August 31, 2026 · 13 min
• 84. Two Hundred Likes, Zero Calls · August 17, 2026 · 21 min
• 83. What to Post on LinkedIn: The 4 Post Types That Fix the Blank Screen · August 10, 2026 · 14 min
• 82. Get Clients on LinkedIn: The 10-Minute Headline Fix · August 3, 2026 · 19 min
• 81. How to Post on LinkedIn When You're Too Busy: The Content System That Runs Itself · July 27, 2026 · 24 min

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