LIVE at Shoptalk Spring: Architecting a 360° Wedding Ecosystem with David's Bridal
About this episode
Lisa Horton discusses how David's Bridal is modernizing to meet the needs of the next generation.
How does a 76-year-old legacy retailer reinvent itself as a tech-powered ecosystem? Lisa Horton, Chief Communications & Creative Officer at David’s Bridal, dishes on the company’s grand modernization and how they’ve expanded to accommodate the next generation’s Gen-Z-sized aspirations.
People in this episode
Hosts: Phillip Jackson, Brian Lange
Guest: Lisa Horton
Topics covered
- retail innovation
- wedding industry
- technology
- Gen-Z
- modernization
Mentioned in this episode
Organizations: David’s Bridal
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