LIVE at Shoptalk Spring: Retail Media Confessions, Hype Cycles, and the Creator Reckoning

LIVE at Shoptalk Spring: Retail Media Confessions, Hype Cycles, and the Creator Reckoning

From Future Commerce by Phillip Jackson, Brian Lange

April 2, 2026 · 27 min · Episode 452

About this episode

The episode features a live discussion on retail media and the role of creators in the industry.

Recorded live on the Shoptalk Spring show floor, Phillip and Alicia sit down with Leah Logan, VP of Retail Media Transformation for Inmar Intelligence, and Andrew Lipsman, Founder & Chief Analyst at Media, Ads + Commerce, fresh off a spirited on-stage debate about agentic commerce. We debunk AI Traffic Apocalypse predictions and make the case for creators as a critical yet overlooked retail media channel.

People in this episode

Hosts: Phillip Jackson, Alicia

Guests: Leah Logan, Andrew Lipsman

Topics covered

  • Retail Media
  • AI Predictions
  • Creator Economy
  • Agentic Commerce
  • Shoptalk Spring

Keywords

  • Retail Media
  • AI Traffic Apocalypse
  • Creator Channel
  • Shoptalk Spring
  • Agentic Commerce

Mentioned in this episode

Organizations: Inmar Intelligence, Media, Ads + Commerce

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