
Kantar BrandZ 2026: A conversation with Mark Weinstein, Chief Marketing Officer, Hilton
From Future Proof by Kantar & Saïd Business School, Oxford University
May 21, 2026 · 26 min
About this episode
The episode features a discussion on brand strategy and growth in the context of AI and economic challenges with Mark Weinstein from Hilton.
As growth is reshaped by AI, rising expectations and ongoing economic uncertainty, brand leaders are under increasing pressure to make clearer decisions, faster. In this podcast series, Martin Guerrieria, Head of Kantar BrandZ, speaks with global brand builders about the signals transforming their category, the strategic choices they’re making in response, and how they are building brands that drive meaningful, differentiated growth in a fast‑moving world. Read the latest edition of BrandZ’s global report here: www.kantar.com/brandz Hosted on Acast. See acast.com/privacy for more information.
People in this episode
Host: Martin Guerrieria
Guest: Mark Weinstein
Topics covered
- AI
- brand strategy
- economic uncertainty
- marketing
- business growth
Keywords
- Kantar BrandZ
- AI
- brand leaders
- marketing strategy
- economic uncertainty
Mentioned in this episode
Organizations: Hilton, Kantar, Saïd Business School, Oxford University
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