About this episode

This episode discusses the evolving role of Google Business Profiles in the context of AI search and local visibility.

The headlines say search is dying because of AI. The reality is more layered. Google still sends far more referral traffic to local businesses than every AI platform combined, and Google itself is rapidly turning into AI search through AI Overviews and AI Mode. In this episode of Get Digital Marketing Results, Donna Botti and Bob Clark cover what these shifts mean for local visibility, why your Google Business Profile is now an AI source, and the small updates that matter most right now. The core insight: AI tools are citing Google Business Profiles inside their answers. When your hours, services, photos, or reviews are out of date, you're not just losing map visibility. You're losing visibility inside AI search results too. You'll learn: ✅ Why Google search isn't disappearing, it's becoming AI search ✅ How your Google Business Profile is now an AI signal, not just a map listing ✅ Why your service pages need to be clear enough for both people and AI tools ✅ Why Bing Places matters again because of ChatGPT ✅ Three things to update on your business this week Key takeaways: AI tools cite Google Business Profiles. Outdated information costs you visibility in places you can't see…

People in this episode

Host: Donna Botti

Guest: Bob Clark

Topics covered

• Google Business Profile
• AI search
• local visibility
• digital marketing
• Bing Places
• AI tools

Keywords

• Google Business Profile
• AI search
• local businesses
• Bing Places
• visibility
• AI tools
• digital marketing

Mentioned in this episode

Organizations: Google, Bing, ChatGPT

More episodes of Get Digital Marketing Results

• Episode 456 - Google Wants Your Business Profile Alive, Not Parked · July 21, 2026 · 6 min
• Episode 455 - The One Thing AI Can't Generate Is You · July 14, 2026 · 7 min
• Episode 454 - Your Video Lives or Dies in the First Three Seconds · July 7, 2026 · 7 min
• Episode 453 - Why AI Fatigue Is Good for Local Businesses · June 30, 2026 · 6 min
• Episode 452 - AI Amplifies Clarity. And the Lack of It. · June 23, 2026 · 6 min
• Episode 451 - Don't Panic About Google's AI Search · June 16, 2026 · 7 min

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