Sales vs Marketing: Why Home Service Businesses Need Both
About this episode
This episode discusses the critical differences between sales and marketing for home service businesses and why both are essential.
Many home service business owners think sales and marketing are the same thing. They aren’t. In this episode of the Home Service Marketing Pros Podcast, Joe Burnich and Mike Mancini break down the critical difference between marketing and sales and why confusing the two can hurt your business. Marketing’s job is simple: get attention and generate leads. Sales takes over once the prospect reaches out and turns that opportunity into a booked job. The hosts also explain how different strategies ...
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Hosts: Joe Burnich, Mike Mancini
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