The Ultimate Marketing Checklist: 10 Things You Can’t Ignore

The Ultimate Marketing Checklist: 10 Things You Can’t Ignore

February 17, 2026 · 19 min

About this episode

Joe Burnich and Mike Mancini introduce a marketing checklist for home service professionals to increase leads and booked jobs.

In this episode, Joe Burnich and Mike Mancini kick off a multi-part checklist series for home service pros who want more leads, more calls, and more booked jobs. Here are the 10 action items you can start using right away: Build a referral program – Reward customers for sending you new jobs.Follow up on quotes and past clients – Don’t wait for the phone to ring.Use lawn signs strategically – Low-cost visibility that drives real calls.Ask for reviews on every job – Make it part of your process...

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Hosts: Joe Burnich, Mike Mancini

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