Ep 456 - Running an Indie Studio Beyond the First Game with Greg Lane

Ep 456 - Running an Indie Studio Beyond the First Game with Greg Lane

From Indie Game Movement - The podcast about the business and marketing of indie games. by Andrew Pappas, Game Marketing Strategist and Consultant

June 2, 2026 · 52 min · Episode 456

About this episode

The episode explores the challenges and strategies involved in running an indie game studio after the first game release.

Most conversations around indie development focus on getting a game out the door, but what happens after that? So today, we're digging into what it actually takes to run a studio beyond the first release. Everything from the decisions, trade offs, and even the mindset shifts that determine whether a studio grows or quietly fades out. Because building something that lasts requires thinking beyond game one. Episode Shownotes Link: https://rengenmarketing.com/456

People in this episode

Host: Andrew Pappas

Guest: Greg Lane

Topics covered

  • indie game development
  • studio management
  • post-launch strategies
  • business growth
  • mindset shifts

Keywords

  • indie studio
  • game release
  • business decisions
  • trade offs
  • studio growth

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