
Ep 456 - Running an Indie Studio Beyond the First Game with Greg Lane
From Indie Game Movement - The podcast about the business and marketing of indie games. by Andrew Pappas, Game Marketing Strategist and Consultant
June 2, 2026 · 52 min · Episode 456
About this episode
The episode explores the challenges and strategies involved in running an indie game studio after the first game release.
Most conversations around indie development focus on getting a game out the door, but what happens after that? So today, we're digging into what it actually takes to run a studio beyond the first release. Everything from the decisions, trade offs, and even the mindset shifts that determine whether a studio grows or quietly fades out. Because building something that lasts requires thinking beyond game one. Episode Shownotes Link: https://rengenmarketing.com/456
People in this episode
Host: Andrew Pappas
Guest: Greg Lane
Topics covered
- indie game development
- studio management
- post-launch strategies
- business growth
- mindset shifts
Keywords
- indie studio
- game release
- business decisions
- trade offs
- studio growth
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