The New Rules of Dealership Visibility in an AI Search World
About this episode
Robert DeGeorge discusses the impact of AI on dealership visibility and consumer decision-making in the automotive industry.
AI is reshaping how consumers discover dealerships and make vehicle-buying decisions online. In this episode, Robert DeGeorge, Director of Product Consulting for Dealer.com and VinSolutions Retail Solutions & Sales, explains why dealers must rethink website structure, data accuracy, and digital visibility as shoppers increasingly turn to AI tools for direct answers. DeGeorge discusses how platforms like ChatGPT and Google Gemini are changing the research process, making it more important ...
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