HOW TO PICK THE RIGHT SALES LANE | Episode 2 with Meny Hoffman & Pinchus Shiff

HOW TO PICK THE RIGHT SALES LANE | Episode 2 with Meny Hoffman & Pinchus Shiff

February 8, 2026 · 31 min · Episode 237

About this episode

In this episode, Meny Hoffman and Pinchus Shiff discuss the importance of choosing the right sales environment and product for success in sales.

This episode of Let’s Talk Business is sponsored by Flow Digital and Pipedrive. Sales runs every business, and a proper CRM makes all the difference. Pipedrive is an easy-to-use CRM that helps teams stay organized, never miss follow-ups, and close more deals. Flow Digital, one of the top Pipedrive experts, helps businesses set it up the right way with smart automations and AI-powered workflows. 🎁 Special offer: Start a free Pipedrive trial and get a free 45-minute CRM setup consultation at https://flow.digital/ltb --- Why do great salespeople fail in the wrong company… and average ones win in the right one? In episode two of the Let’s Talk Business sales series, Meny Hoffman continues the conversation with Pinchus Shiff, co founder of Friday, going deeper into one of the most misunderstood parts of sales success: environment and industry. This episode isn’t about motivation or hustle. It’s about choosing the right place to sell, the right product to stand behind, and the right setup that lets salespeople actually win. They break down why passion for the product matters more than talent, how the wrong industry can drain even the best salesperson, and why company culture can…

People in this episode

Host: Meny Hoffman

Guest: Pinchus Shiff

Topics covered

Keywords

Sponsors

Flow Digital, Pipedrive

Mentioned in this episode

Organizations: Friday

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