
In Conversation | Singapore’s arts scene wants your attention
From Marketing Connected by Marketing Interactive
May 12, 2026 · 31 min
About this episode
Lynette Pang discusses how Singapore is integrating the arts into daily life and reshaping its cultural identity.
On this episode of Marketing Connected’s In Conversation, Lynette Pang shares how Singapore is reshaping perceptions of itself as more than just a business hub, by making the arts part of everyday life. From public performances and audience-first strategies to the SG Arts Plan and support for artists, Pang discusses how the National Arts Council is building a more connected, creative and culturally vibrant Singapore, while offering lessons for how cities across Southeast Asia can grow ...
People in this episode
Guest: Lynette Pang
Topics covered
- arts scene
- cultural vibrancy
- public performances
- audience-first strategies
- SG Arts Plan
Keywords
- Singapore
- arts
- National Arts Council
- cultural vibrancy
- SG Arts Plan
- public performances
- Southeast Asia
Mentioned in this episode
Organizations: National Arts Council
Places: Singapore, Southeast Asia
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