Now with More Synthetic Performers and Less Fable!

Now with More Synthetic Performers and Less Fable!

June 18, 2026 · 26 min

About this episode

The episode discusses the implications of AI in marketing, including transparency laws and the evolution of SaaS tools.

In this Marketing Over Coffee: Learn why an AI gets taken offline, how agentic features change SaaS, getting better business travel food, and more!! Direct Link to File Fable gets pulled? Claude to Haiku to Sonnet to Opus Is Fable that much better by eating a lot more tokens? New York's Synthetic Performer Disclosure Law and California SB-942 AI Transparency Act 9:22 - 10:55 Incubeta : the "old way" of marketing – with creative, media, and data stuck in silos – just doesn't work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year. Report: Get The Marketer's Confidence Paradox Using AI to replicate SaaS tools, Web MCP, llm.txt Salesforce Connections - Everything is Agentic and going to uses as features Slack as the front and for Salesforce with Slackbot doing the work Local hardware is the future of AI efficiency - new AMD workstation for $1,500? Get Rella for social media management, free 14 day trial and get 10% off with code MOC Hardware getting faster AND models getting more efficient Good Luck, Have Fun, Don't Die Huel on…

People in this episode

Hosts: John Wall, Christopher Penn

Topics covered

Sponsors

Incubeta

Mentioned in this episode

Organizations: Incubeta, Salesforce, Huel, DJI, Analytics for Marketers

Places: New York, California

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