Experiential Marketing: How to Create Experiences That Convert with Heather Johnson
About this episode
Janice Hostager interviews Heather Johnson about effective strategies for small businesses at trade shows and in-person events.
In this episode, I sit down with Heather Johnson to talk about how trade shows and in-person events can actually work for small businesses. If you’ve ever felt overwhelmed by crowded booths or unsure how to stand out without being pushy, this conversation will give you a clearer way to approach it. We walk through what makes a booth memorable, how to create real conversations that build trust, and what to focus on before, during, and after an event. Heather also shares practical ways to gener...
More episodes of My Weekly Marketing
- Why Handwritten Notes Still Win with David Wachs
- How to Grow your Email List Without Paid Ads with Tracy Beavers
- 3 Marketing Priorities When You're Building a Business
- Why Women Over 50 Are Winning at Business Right Now
- The Hidden Reason Some Customers Never Buy From You with Kylee Ingram
- LinkedIn: What Small Business Owners Need to Know with Colin Hirdman
Explore listener stats, chart rankings, contacts and more on the My Weekly Marketing podcast page.