Why Your Book Isn’t Selling: Metadata

Why Your Book Isn’t Selling: Metadata

From Novel Marketing by Thomas Umstattd Jr.

February 18, 2026 · 1h 1m · Episode 492

About this episode

This episode discusses the importance of metadata in book sales on Amazon with guest Dave Chesson.

If your book isn’t selling, it may not be your writing. It may be your metadata. In this week’s episode of the Novel Marketing Podcast, you’ll hear from Dave Chesson, creator of Publisher Rocket, and learn about the hidden engine behind book sales on Amazon. Even if your book is well-written and professionally edited, Amazon doesn’t read your book. It reads your metadata. And if your metadata is unclear, inconsistent, or confusing, Amazon won’t show your book to readers, even if it’s amazing....

People in this episode

Host: Thomas Umstattd Jr.

Guest: Dave Chesson

Topics covered

  • book sales
  • metadata
  • Amazon
  • publishing
  • marketing

Keywords

  • book sales
  • metadata
  • Amazon
  • Publisher Rocket
  • publishing tips

Mentioned in this episode

Organizations: Publisher Rocket, Amazon

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