
Why Your Book Isn’t Selling: Metadata
From Novel Marketing by Thomas Umstattd Jr.
February 18, 2026 · 1h 1m · Episode 492
About this episode
This episode discusses the importance of metadata in book sales on Amazon with guest Dave Chesson.
If your book isn’t selling, it may not be your writing. It may be your metadata. In this week’s episode of the Novel Marketing Podcast, you’ll hear from Dave Chesson, creator of Publisher Rocket, and learn about the hidden engine behind book sales on Amazon. Even if your book is well-written and professionally edited, Amazon doesn’t read your book. It reads your metadata. And if your metadata is unclear, inconsistent, or confusing, Amazon won’t show your book to readers, even if it’s amazing....
People in this episode
Host: Thomas Umstattd Jr.
Guest: Dave Chesson
Topics covered
- book sales
- metadata
- Amazon
- publishing
- marketing
Keywords
- book sales
- metadata
- Amazon
- Publisher Rocket
- publishing tips
Mentioned in this episode
Organizations: Publisher Rocket, Amazon
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