#130 - Kristen McGarr • Your Systems Are Costing You Sales

About this episode

Scott Grates interviews Kristen McGarr about the challenges small businesses face with sales systems and the importance of aligning various business functions for growth.

In this episode of Referrals Done Right, Scott sits down with Kristen McGarr, founder of Adroit Insights, to break down why so many small businesses struggle with sales systems, CRM adoption, and sustainable growth. Kristen shares her experience as a fractional Chief Revenue Officer and explains how aligning marketing, sales, operations, and finance is the key to driving consistent revenue. She challenges the common belief that simply adding tools or hiring more people will solve growth probl...

People in this episode

Host: Scott Grates

Guest: Kristen McGarr

Topics covered

• sales systems
• CRM adoption
• sustainable growth
• marketing alignment
• revenue generation

Keywords

• sales systems
• CRM
• small business
• revenue
• marketing
• operations
• finance

Mentioned in this episode

Organizations: Adroit Insights

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