329. Why Designers Struggle to Talk About Money with Dina Holland

329. Why Designers Struggle to Talk About Money with Dina Holland

May 5, 2026 · 52 min · Season 7 · Episode 329

About this episode

Rebecca Hay and Dina Holland discuss the challenges designers face when talking about money and how to build confidence in pricing conversations.

Talking about money can feel uncomfortable, but it's one of the most important skills to master as a design business owner. In this episode, I'm joined by Dina Holland to talk about why designers struggle with pricing conversations and how to build real confidence around your numbers. We cover: Why "no" is actually a sign of growth How to stop undercharging and start owning your value What changes as your business evolves How process and experience impact your pricing If you've ever second-guessed your fees or avoided talking about money with clients, this episode is for you. Episode Resources: Episode 78 Grow your team, Grow your business with Dina Holland of Honey & Fitz Episode 256 Live At High Point Market | Money Matters: Expert tips from a profitable business with Renée Biery, Dina Holland & Jamie Merida You can find Dina Holland at her website and on Instagram @HoneyandFitz . Watch the episode on YouTube This episode is sponsored by Programa . Programa is project management software built specifically for interior designers. It's designed to save you hours every week and reduce the errors that come from managing projects across scattered documents and systems. Use code…

People in this episode

Host: Rebecca Hay

Guest: Dina Holland

Topics covered

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Programa

Mentioned in this episode

Organizations: Honey & Fitz

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