About this episode

Gloria Chou discusses toxic marketing tactics that harm small business owners and offers insights into ethical marketing alternatives.

Tired of the fake urgency, manipulative countdown timers, and “buy now or your business will fail” energy? In this re-aired episode of the Small Business PR Podcast, Gloria Chou breaks down the toxic marketing tactics hurting small business owners — and what ethical, authentic marketing can look like instead. From fake scarcity and overpriced masterminds to toxic positivity and unrealistic “10X your business” promises, this episode explores how online business culture normalized pressure, fea...

People in this episode

Host: Gloria Chou

Topics covered

• toxic marketing tactics
• ethical marketing
• small business
• manipulative strategies
• online business culture

Keywords

• fake urgency
• manipulative countdown timers
• buy now pressure
• fake scarcity
• toxic positivity
• 10X your business

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