B-Roll Every Brand Photographer Needs
About this episode
Maddie discusses the essential B-roll moments brand photographers should capture to simplify content creation.
Content is so much easier to create when you actually have content to pull from. Photos. Videos. Little clips from your day. When you have a bank of B-roll ready to go, creating posts suddenly becomes a lot simpler. In this quick episode, I’m answering a question that comes up all the time inside Rebrand: what B-roll should brand photographers actually be capturing for their own content? I’m breaking it down into two categories — the B-roll you should be capturing during client sessions and the B-roll you can film during a content day (or just throughout your regular workday). Because when you start intentionally collecting these little clips, you’ll never be scrambling for content again. We’re talking about the exact types of moments to capture and why these clips work so well in your marketing. We’re talking: The B-roll moments to capture during every brand session Why showing the experience of working with you builds trust Easy “content day” clips you can film at home or during your workday The mistake photographers make when filming B-roll (and how to fix it) Why simple “lazy girl content” often performs the best Links & Resources 🗓️ Sign up for my next masterclass…
Topics covered
- B-roll
- brand photography
- content creation
- marketing
Keywords
- content day
- trust building
- lazy girl content
Mentioned in this episode
Products: Canva
Books & works: Invisible to Inquiries
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