
How I'm Using AI for Content Creation–Ethically (I Think?)
From Take It Personally by Maddie Peschong
April 23, 2026 · 24 min · Episode 212
About this episode
Maddie Peschong discusses her experiences and thoughts on using AI for content creation in her business, addressing ethical concerns and maintaining a human touch.
I love the traveling, conference attending, and speaking part of my job, but I’m a homebody at heart. As I jump back into real-time content creation this week, it had me thinking about something that kept coming up everywhere I went: AI. And honestly? I have a lot of thoughts. This episode is a very real look at how I’m using AI in my business right now and how I truly feel about it. On one hand, it’s an incredible tool. On the other, I’ve got ethical concerns, environmental questions, and a strong resistance to losing the human side of what we do. So instead of pretending I have the “right” answer, I’m walking you through what I’m actually doing - especially when it comes to content, and how I’m trying to use AI without losing my voice (or my mind). We’re talking: The pressure to “keep up” with AI (and the guilt that comes with it) Ethical + environmental concerns no one’s really answering AI tools I actually use in my photography business Why original thought has to come first (always) My exact workflow for turning one podcast into emails + social content The difference between using AI well vs. sounding like a robot Links & Resources ✨ Join Rebrand : My 12 month…
Topics covered
- AI
- content creation
- ethics
- photography
- marketing
Keywords
- AI tools
- ethical concerns
- content workflow
- original thought
Mentioned in this episode
Products: Evoto, Imagine, Descript, Fathom, Canva, AI tools
More episodes of Take It Personally
- The Brand Photography Client You’re Probably Avoiding · June 11, 2026 · 16 min
- The Questions That Make Clients Choose You · June 4, 2026 · 19 min
- The Best Marketing You're Overlooking · May 28, 2026 · 20 min
- You’re Not Losing to AI. You’re Losing to Boring Marketing · May 21, 2026 · 16 min
- Ghosted by Clients: Fix Your Process Now · May 14, 2026 · 18 min
- Why Custom Packages Are Killing Your Conversion (Pricing Like an Expert) · May 7, 2026 · 14 min
Explore listener stats, chart rankings, contacts and more on the Take It Personally podcast page.