Episode 62: When Experience Becomes Authority - The Making of a Marketing Leader

About this episode

The episode features Amrita Datta discussing her unique perspective on marketing leadership gained from diverse industry experiences.

Hello and welcome back to Talking Marketing, Episode 62 - When Experience Becomes Authority - The Making of a Marketing Leader Not every marketer gets to see the industry from this many angles. Luxury retail. Consumer electronics. FMCG. Broadcast media. B2B. Across some of the world's most demanding markets. On the latest episode of Talking Marketing, we're joined by Amrita Datta, someone who has a perspective on marketing leadership that could only come from a career built the way hers has been. We talk about owning outcomes, leading cross-functional teams, building credibility in new markets, and what the marketing industry looks like when you've operated at the highest levels of it across very different worlds. The kind of conversation that reminds you how much there still is to learn.

People in this episode

Guest: Amrita Datta

Topics covered

• marketing leadership
• cross-functional teams
• credibility in new markets

Keywords

• luxury retail
• consumer electronics
• FMCG
• broadcast media
• B2B

Mentioned in this episode

Books & works: Talking Marketing,

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