Mastering The Art of Difficult Conversations With Affiliate Partners

Mastering The Art of Difficult Conversations With Affiliate Partners

April 1, 2026 · 27 min · Season 25 · Episode 2

About this episode

This episode discusses a coaching framework for affiliate managers to handle difficult conversations with partners.

The coaching framework that helps affiliate managers navigate commercial conflict, set boundaries, and lead with confidence even when the conversation gets uncomfortable. If you have ever walked into a partner meeting already dreading it, or sent a reactive email on a Friday evening and regretted it by Sunday, this episode is for you. Tara Alvarez Garcia, performance and leadership coach with over 15 years in marketing and commercial roles, joins Lee-Ann to break down why difficult conversati...

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