
Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 2 chart positions in 2 markets.
By chart position
- 🇳🇱NL · Marketing#1391K to 10K
- 🇵🇭PH · Marketing#3610K to 30K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
3.3K to 12K🎙 Daily cadence·287 episodes·Last published yesterday - Monthly Reach
Unique listeners across all episodes (30 days)
11K to 40K🇵🇭75%🇳🇱25% - Active Followers
Loyal subscribers who consistently listen
4.4K to 16K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 16 epsHost
Recent guests
Recent episodes
How AI is Democratising and Personalising Affiliate Program Management
Jun 24, 2026
36m 51s
How Affiliates Can Spot Casino Fraud and Build Trust in Online Gaming
Jun 17, 2026
33m 51s
The Reddit Effect: Driving Brand Awareness with Affiliate Marketing in the Age of AI
Jun 3, 2026
36m 28s
The Power of Relationship Management in Affiliate Marketing
May 27, 2026
33m 15s
Understanding World Cup Marketing: Where Attention Doesn’t Mean Performance
May 21, 2026
30m 26s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/24/26 | ![]() How AI is Democratising and Personalising Affiliate Program Management | How AI is Democratising and Personalising Affiliate Program Management What actually happens when AI moves from buzzword to something you can use inside an affiliate program every single day? Today, Lee-Ann sits down with Michael Cole, CMO at Everflow, to break down how AI is already changing the way affiliate programs are tracked, managed, and scaled, not in theory, but in real workflows being used today. Michael shares how teams are moving away from developer-heavy processes and inst... | 36m 51s | ||||||
| 6/17/26 | ![]() How Affiliates Can Spot Casino Fraud and Build Trust in Online Gaming | How Affiliates Can Spot Casino Fraud and Build Trust in Online Gaming Welcome back to a brand new season of the Affiliate Marketing Podcast! In Season 26, Episode 1, Lee-Ann Johnstone speaks with James Elliott, founder of Gamecheck, about casino fraud, cloned casino games, and the growing need for trust in online gaming affiliate marketing. As fake casino content becomes harder to spot, affiliates face a bigger responsibility when choosing which operators and games to promote. James expla... | 33m 51s | ||||||
| 6/3/26 | ![]() The Reddit Effect: Driving Brand Awareness with Affiliate Marketing in the Age of AI✨ | Reddit marketingbrand awareness+3 | Mary Cooper | Nicely NetworkYahoo+1 | — | Redditaffiliate marketing+3 | — | 36m 28s | |
| 5/27/26 | ![]() The Power of Relationship Management in Affiliate Marketing✨ | relationship managementaffiliate marketing+4 | Tali Chester | Semantic LabsGreenpeace | — | affiliate marketingrelationship management+4 | — | 33m 15s | |
| 5/21/26 | ![]() Understanding World Cup Marketing: Where Attention Doesn’t Mean Performance✨ | sports marketinginfluencer marketing+3 | Vitaliia Pohrebniak | PIN-UP Partners | — | World Cupsports betting+3 | — | 30m 26s | |
| 5/14/26 | ![]() What Happens When You Turn Affiliate Marketing Into a Games League✨ | affiliate marketingbusiness strategy+3 | Dorin Boerescu | Affiliate NetworksAffiverse | — | affiliate marketingDorin Boerescu+3 | — | 35m 55s | |
| 5/7/26 | ![]() When Creators and Affiliates Stop Being Different Budget Lines✨ | affiliate marketingcreator economy+3 | Todd Ulisoe | Nomix Group | — | affiliate programscreator programs+3 | — | 29m 42s | |
| 4/30/26 | ![]() Diversify or Disappear: How Publishers Win in 2026✨ | publishingdata analysis+3 | Jorge Barbosa | wecantrack | — | publishing businessdata insights+3 | — | 33m 56s | |
| 4/23/26 | ![]() From Small Affiliate to Big Audience: Why Ignorance is not Affiliate Bliss!✨ | affiliate marketingentrepreneurship+3 | Olivia Davson | CubbiDragon's Den | — | affiliate marketingnew parents+5 | — | 25m 16s | |
| 4/16/26 | ![]() AEO, GEO, SEO: Who, What & Why✨ | affiliate marketingSEO+3 | Reza Moaiandin | SALT.agency | — | affiliate managersAI search+3 | — | 31m 12s | |
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| 4/9/26 | ![]() Is Your Affiliate Program Sick? How to Triage It✨ | affiliate marketingprogram management+5 | — | — | — | affiliate programdiagnosis+7 | — | 25m 56s | |
| 4/2/26 | ![]() Mastering The Art of Difficult Conversations With Affiliate Partners✨ | difficult conversationsaffiliate partners+3 | Tara Alvarez Garcia | Affiverse | — | affiliate marketingcommercial conflict+3 | — | 26m 34s | |
| 3/26/26 | ![]() Why Traction Beats Perfection: Unveiling the Power of HerPlay✨ | entrepreneurshipiGaming+3 | Karolina Pelc | BeyondPlayFanDuel | — | iGamingentrepreneurship+3 | — | 34m 24s | |
| 3/19/26 | ![]() Season 24 in Review: The Industry is Changing: Here’s What We Learned This Season✨ | affiliate marketingindustry insights+3 | — | — | — | affiliate marketingindustry changes+3 | — | 36m 43s | |
| 3/12/26 | ![]() Rethinking Affiliate, Creator, and Marketplaces with Levanta✨ | affiliate marketinginfluencer marketing+3 | Lauryn Day | Levanta | — | affiliate marketinginfluencer teams+3 | — | 29m 50s | |
| 3/5/26 | ![]() Open Attribution: The Fix for the Zero-Click Era✨ | affiliate marketingsearch engine changes+3 | Alex SpringerLeanna Klyne | ChatGPTGemini+2 | — | affiliate managersearch changes+3 | — | 37m 02s | |
| 2/26/26 | ![]() The Hidden Affiliate Risk That Could Sink Your Brand✨ | complianceaffiliate marketing+3 | Sarafina Wolde Gabriel | Rightlander | — | complianceaffiliate marketing+5 | — | 28m 51s | |
| 2/19/26 | ![]() Trust Over Transactions: Building Loyalty in Modern Affiliate Marketing✨ | affiliate marketingpersonalized recruitment+3 | Frederic Jean-Bart | Performance Partners | — | affiliate marketingpersonalized recruitment+3 | — | 29m 24s | |
| 2/12/26 | ![]() Awin's Adam Ross: Why Affiliate Still Wins! Two Decades Distilled in One Episode | Why tracking everything your affiliates do matters more now than ever before (and what conversion protection tells us about lost revenue) If your affiliate program isn't tracking properly, you could be losing millions without realising it. Adam Ross, CEO of Awin and 21-year industry veteran, reveals exactly how AI-powered search is fragmenting the customer journey, why deterministic tracking alone won't survive the next five years, and how Awin's Conversion Protection Initiative has already... | 32m 14s | ||||||
| 2/5/26 | ![]() Beyond Discounts: Zilch Reveals What Actually Influences UK Purchases Today | If you're running an affiliate program based purely on last-click attribution, you're missing the complete picture of how customers actually buy. Phil Thompson, Partnerships Manager at fintech publisher Zilch, shares insights from their platform's 5 million UK customers to reveal shopping behaviours that challenge everything affiliate managers assume about consumer loyalty, price sensitivity, and partner value. Lee-Ann and Phil discuss why traditional cookie tracking leaves critical gaps, how... | 24m 46s | ||||||
| 1/29/26 | ![]() Conversations with a Pinnacle of the Affiliate Industry | When Tricia Meyer's name was called as this year's Pinnacle Award winner at Affiliate Summit West, there was a moment of silence. Not because the room disagreed, but because Tricia herself didn't believe it. After two decades of watching her heroes receive that same recognition, the publisher-turned-executive director of the Performance Marketing Association finally earned the industry's most prestigious honor. This conversation explores what it actually takes to reach the top without losing ... | 31m 57s | ||||||
| 1/22/26 | ![]() Why Human Approaches to Building Affiliate Partnerships Still Work | The OG Publisher's Blueprint for Building Partnerships That Actually Last Your affiliate program has hundreds of approved publishers, but only a handful are actively promoting you. Sound familiar? Stuart Miles, founder of Squirrel and former owner of Pocket-lint (which he grew to 12.5 million monthly readers before exiting), reveals why most affiliate managers are accidentally destroying publisher relationships before they even begin. Lee-Ann and Stuart discuss why product feeds matter more t... | 36m 01s | ||||||
| 1/15/26 | ![]() The Great Affiliate Bypass: Understanding the Impact of AEO in 2026 | Why Your Affiliate Program Might Be Losing Traffic Without You Realising It When 62% of AI citations reference affiliate sources but only 20% link to direct providers, something fundamental has shifted in how consumers discover financial products. Jon Ostler, CEO of finder.com and digital marketing veteran since 1997, reveals research that should worry every affiliate program manager: AI is scraping content from publishers, summarising their expert analysis, then sending consumers directly to... | 33m 22s | ||||||
| 1/8/26 | ![]() Honey, We Have a Problem? Navigating the Affiliate Channel in 2026 | Why Auto-Approving Affiliates in 2026 Is Like Leaving Your Front Door Wide Open If you're still auto-approving affiliate applications or letting every partner type into your program without a clear strategy, this episode explains exactly why that approach will cost you this year. Ishtvan Torpoi, known industry-wide as "that affiliate guy," joins Lee-Ann to unpack the MegaLag controversy, distinguish between coupon browser extensions and cashback models, and reveal why the vast majority of aff... | 33m 04s | ||||||
| 1/1/26 | ![]() New Year, New Season: Affiliate Marketing Review and What's to Come | The Year Affiliate Marketing Proved Its Power While Rewriting All the Rules If you thought affiliate marketing was mature, predictable, or figured out, this year proved you spectacularly wrong. Lee-Ann Johnstone takes you inside the most transformative year our industry has ever experienced, where UK brands delivered £16 for every £1 invested while simultaneously watching 60% of searches end without a single click. This isn't just a recap of what happened. It's a master class in how the smart... | 33m 19s | ||||||
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Chart Positions
2 placements across 2 markets.
Chart Positions
2 placements across 2 markets.
