About this episode

Lee-Ann Johnstone discusses the intersection of affiliate marketing and human relationships with Tali Chester.

Can the fragility of relationships become a strategic advantage in affiliate relationship management? In this episode of the Affiliate Marketing Podcast, Lee-Ann sits down with Tali Chester, Senior Director, Account Management at Semantic Labs, to explore how performance-driven affiliate marketing intersects with human relationships, sensitivity, and trust. Tali shares her journey from fundraising at Greenpeace to leading high-impact digital marketing campaigns, showing how empathy, accountab...

People in this episode

Host: Lee-Ann Johnstone

Guest: Tali Chester

Topics covered

• relationship management
• affiliate marketing
• trust
• empathy
• digital marketing
• account management

Keywords

• affiliate marketing
• relationship management
• trust
• empathy
• digital marketing
• account management

Mentioned in this episode

Organizations: Semantic Labs, Greenpeace

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