
Tricia Wright shares her journey of scaling her group practice and actionable strategies for success.
Book a Strategy Call → https://mccancemethod.com/strategy-call/ In this episode, I chat with Tricia Wright, Founder and CEO of Arnica Counselling Inc., about how she scaled her group practice from 2 to 15 therapists and grew her revenue by 120% in just one year inside the Clinic Growth Map™ . Tricia shares Nicole’s six-step hiring model that filled new caseloads in just six weeks (instead of six months), the scheduling change that gave her afternoons back with her kids, and the SEO strategy that moved her clinic from #8 on Google to the top of page one. Make sure to bring your paper and pen because this episode is full of actionable tips! Here are some key points in this episode: [02:24] How Tricia scaled from 2 to 15 therapists. [04:44] The strategic shift she made to invest in the program. [08:11] Why community support is non-negotiable when scaling. [11:38] The 6-step hiring model that fills caseloads fast. [13:01] Restructuring her schedule for work-life balance. [15:54] The SEO strategy that took her clinic to #1 on Google. More about Tricia: Tricia Wright is the Founder and CEO of Arnica Counselling Inc., a 6-room counselling clinic in Northern British Columbia. With over…
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