Therapy Website Updates to Help You Grow From Solo to Group Practice

Therapy Website Updates to Help You Grow From Solo to Group Practice

July 14, 2026 · 25 min · Episode 171

About this episode

In this episode, Nicole McCance discusses essential website updates with Shayah Reed to facilitate the transition from a solo to a group therapy practice.

Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ In this episode, I chat with Shayah Reed from Virtual Balance about the website updates you need when growing from a solo to a group practice. We talk about how to make your website easier to navigate, improve conversions, support SEO, and help more clients book with the right therapist. Make sure to bring your paper and pen because this episode is full of actionable tips! Here are some key points in this episode: [03:48] Why your website needs to convert before investing in marketing. [04:38] How to update your About page for a group practice. [08:18] Why every therapist needs an individual bio page. [11:16] How direct booking links reduce friction. [17:30] Why service pages should be split up. [19:51] How SEO helps your website grow over time. Links From The Episode: Here is the Janeapp link for TWO free months on us! https://janesoftware.partnerlinks.io/ytg4vn Use Coupon: MCCANCE2MO Diagnostic Website Quiz - http://www.virtuwellbalance.com/diagnostic-website-quiz Keywords Everywhere…

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