Kai Cowell on Flavor, Wellness, and Entrepreneurship | Covert Code | EP 108

Kai Cowell on Flavor, Wellness, and Entrepreneurship | Covert Code | EP 108

March 20, 2026 · 36 min · Season 1 · Episode 108

About this episode

Anna Covert interviews Kai Cowell about building an authentic brand in the spice industry.

How do you build a brand that stays authentic while growing over time? In this episode of The Covert Code Podcast, Anna Covert sits down with Kai Cowell, founder of Kai Spices, to talk about entrepreneurship, wellness, and building a purpose-driven brand. Kai shares the story behind her spice company, the inspiration behind her blends, and the lessons she’s learned from years of building a business rooted in authenticity and flavor. In this episode we discuss: • How Kai Cowell built Kai Spices • The connection between flavor and wellness • Why authenticity matters in building a brand • Lessons from years of entrepreneurship • How passion can turn into a lasting business If you’re interested in entrepreneurship, food, or building a brand with purpose, this episode is full of inspiration. 📖 GET THE BOOK: The Covert Code – Mastering the Art of Digital Marketing Amazon: https://rb.gy/wrht8 Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri ✨ CONNECT WITH KAI COWELL Website: https://kaispices.com/ Facebook: https://www.facebook.com/kaispices808 Instagram: https://www.instagram.com/kaispices808/ Pinterest: https://www.pinterest.com/kaispices808/ 🎧 LISTEN ON ALL…

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Host: Anna Covert

Guest: Kai Cowell

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Organizations: Kai Spices

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