E703 SCALING ECOMMERCE OPERATIONS FROM GROCERY CHAOS TO GLOBAL DOMINATION | MARAT BOLATOV - NATIVE COMMERCE | THE ECOMMERCE EDGE Podcast

E703 SCALING ECOMMERCE OPERATIONS FROM GROCERY CHAOS TO GLOBAL DOMINATION | MARAT BOLATOV - NATIVE COMMERCE | THE ECOMMERCE EDGE Podcast

July 17, 2026 · 1h 3m

About this episode

Marat Bolatov discusses his journey from musician to eCommerce expert and the challenges of scaling operations in the grocery sector.

Show Notes In this episode of THE ECOMMERCE EDGE, Jason Greenwood sits down with Marat Bolatov, co-founder of Native Commerce. Marat shares his wild journey from musician to eCommerce veteran (Rocket Internet, Zalando, Lazada, AliExpress), building a $150M quick commerce startup, and now creating Native Commerce - a powerful operations platform tackling the hardest parts of scaling eCommerce. They dive deep into why grocery is the ultimate test for retail tech, the massive gaps in order routing & inventory, why most stacks fail at scale, and how AI is transforming everything from warehouse picking to building entire eCommerce businesses. A must-listen for founders, operators, and anyone serious about scaling beyond Shopify-level chaos. Guest: Marat Bolatov Platform: Native Commerce - https://thenativecommerce.com Timestamps [0:00:00] - Welcome Marat Bolatov & London weather chat [0:01:30] - Marat's origin story: musician to Rocket Internet eCommerce empire [0:03:45] - Building Jiffy Grocery to $150M valuation and quick commerce realities [0:06:30] - Why grocery is the hardest (and best) vertical to master in eCommerce [0:11:45] - Fashion vs grocery complexity and…

People in this episode

Host: Jason Greenwood

Guest: Marat Bolatov

Topics covered

Keywords

Mentioned in this episode

Organizations: Native Commerce, Rocket Internet, Zalando, Lazada, AliExpress

Places: London

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