How to Stand Out When Your Competitors All Do the Same Thing
About this episode
Jon LaClare interviews Brian Potvin about innovative strategies in the entertainment business.
In this episode of the Harvest Growth Podcast, Jon LaClare sits down with Brian Potvin, founder of Ballusionist, to explore how creativity, positioning, and old-school professionalism helped him build a standout entertainment business over 25 years. Brian shares how he challenged the traditional balloon artist business model by refusing to work only for tips. Instead, he created a flat-rate model for restaurants that made the experience feel free and welcoming for customers while opening the ...
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