SEO for the AI Era: How Small Businesses Get Found Now | Pam Darden of Infomedia
About this episode
Pam Darden discusses how AI search tools are changing the landscape for small businesses and offers actionable SEO strategies.
Search has changed more in the last two years than in the previous seven combined. Is your small business still getting found? This episode is a live recording from the first ever Localist Lab event, a free live marketing series for small business owners hosted by The Localist. Our speaker is Pam Darden, Director of Account Development at Infomedia, who breaks down exactly how the rise of AI search tools like ChatGPT, Google AI Overviews and Perplexity is changing the way customers find local businesses, and what you can do right now to make sure you are still showing up. Pam covers why getting cited by AI is now just as important as ranking on Google, what the E-E-A-T content guidelines mean for your website, how to structure your content so AI can actually quote you, and why the fundamentals of good SEO have not changed even though the platforms delivering customers to you have. If you own a small business and you want practical, actionable steps you can take to improve your visibility in the age of AI search, this episode is exactly that. 🎥 Watch the Full Episode on YouTube: https://youtu.be/cn1bwI4t83s…
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