How Paul Mangiamele Brought Iconic Brands Back from the Brink
About this episode
Paul Mangiamele discusses his strategies for reviving iconic restaurant brands and the importance of emotional connections in driving guest frequency.
In this episode, Paul Mangiamele shares the remarkable story of rescuing Bennigan’s from the brink and leading the triumphant return of the iconic Steak and Ale under his Legendary Restaurant Brands umbrella. Celebrating the 50th anniversary of Bennigan’s, Paul breaks down his "NEWstalgia" strategy—balancing five decades of brand heritage with modern guest expectations—and explains why emotional connections are the ultimate driver of guest frequency.
People in this episode
Guest: Paul Mangiamele
Mentioned in this episode
Organizations: Bennigan’s, Steak and Ale, Legendary Restaurant Brands
More episodes of The Restaurant Innovator
- Why “Brilliant at the Basics” Wins in Modern Dining
- Katie Button’s Recipe for Resilience Through Crisis and Competition
- How Keke’s is Scaling a Florida Favorite Nationwide
- The Tools That Power Mise en Place: Why the Hidden Driver of Kitchen Efficiency is Cleanliness
- From ‘Chopped’ Champion to ‘Top Chef’ Contender: Anthony Jones
- Inside the Gray Areas of Tipping, Wages, and Compliance
Explore listener stats, chart rankings, contacts and more on the The Restaurant Innovator podcast page.