About this episode

Hannah Dittman interviews Rogers Healy about his journey in venture capital and insights on building consumer brands.

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Rogers Healy, Founder and CEO of Morrison Seger Venture Capital Partners—a consumer-focused venture firm backing some of the most iconic CPG brands of this generation. Rogers is a serial entrepreneur with over two decades of experience building and scaling businesses, including one of Texas's largest independently owned real estate firms. After years of investing on the side while running his real estate companies, Rogers made the leap to venture capital full time, founding Morrison Seger—named after his two favorite musicians, Van Morrison and Bob Seger—with a mandate rooted in personal conviction, family values, and gut instinct. Morrison Seger operates through SPVs, writing checks from $500K to $10 million across all stages, with a particular love for beverage. Rogers brings a deeply personal lens to every deal—if he isn't a consumer of the product, his family is. His portfolio includes Waterloo Sparkling Water and Sanzo, among others, and he actively backs brands he believes can earn a place in people's everyday lives. Hannah and Rogers dig into what it really takes to build a brand investors get…

People in this episode

Host: Hannah Dittman

Guest: Rogers Healy

Topics covered

• venture capital
• consumer brands
• entrepreneurship
• investor relationships
• business scaling

Keywords

• venture capital
• consumer products
• entrepreneurship
• investing
• brand building

Mentioned in this episode

Organizations: Morrison Seger Venture Capital Partners, Waterloo Sparkling Water, Sanzo

Places: Texas

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