[CLIP] "It's like dying and giving birth at the same time" - Closing a brand after 24 years | Mara Hoffman (Fashion Designer, Photographer)

[CLIP] "It's like dying and giving birth at the same time" - Closing a brand after 24 years | Mara Hoffman (Fashion Designer, Photographer)

From TheBoldWay by Adrien Garcia

June 10, 2026 · 13 min · Episode 661

About this episode

Mara Hoffman discusses the emotional and pivotal moment of closing her brand after 24 years.

🎙️ Sponsors du mois🌐 Squarespace — la plateforme no-code, boostée par l’IA, pour créer et développer votre site web tout-en-un.🛡️ MAIF — Épisode Assurance & indépendants : les erreurs qui peuvent vous coûter cher | En partenariat avec la MAIF. — The pivotal moment of the episode. Mara walks through the exact instant she chose to shut her brand down: the investor deck she never used, the two meetings that broke her, and the sentence that crystallized everything: "closing my brand is probably gonna be the most important thing I could do ever." A raw meditation on endings, identity and the courage to walk away when every external sign says keep going. Vous souhaitez sponsoriser TheBoldWay Podcast ou nous proposer un partenariat ?Contactez mon label Orso Media via ce formulaire ou thomas@orsomedia.io Nb: TheBoldWay ou The Bold Way, anciennement connu sous le nom de Entreprendre dans la mode ou EDLM , est un podcast produit et réalisé par Adrien Garcia. Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

People in this episode

Host: Adrien Garcia

Guest: Mara Hoffman

Topics covered

  • brand closure
  • identity
  • courage
  • endings
  • fashion

Keywords

  • brand closure
  • Mara Hoffman
  • fashion designer
  • identity
  • courage

Sponsors

Squarespace, MAIF

Mentioned in this episode

Organizations: Orso Media, Audiomeans, TheBoldWay, Entreprendre dans la mode, EDLM

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