[CLIP] "The brand is bigger than its founders" | Shira Suveyke Snyder (Proenza Schouler)

[CLIP] "The brand is bigger than its founders" | Shira Suveyke Snyder (Proenza Schouler)

June 12, 2026 · 16 min · Episode 665

About this episode

Shira Suveyke Snyder discusses her experience managing the exit of founders at Proenza Schouler and the challenges of maintaining the brand's identity.

🎙️ Sponsors du mois🌐 Squarespace — la plateforme no-code, boostée par l’IA, pour créer et développer votre site web tout-en-un.🛡️ MAIF — Épisode Assurance & indépendants : les erreurs qui peuvent vous coûter cher | En partenariat avec la MAIF. — Shira walks through the most delicate assignment of her career: managing the exit of founders Jack and Lazaro within her first 100 days, and appointing Rachel Scott as the new creative director — all while maintaining the house. The promise for the listener: a rare, candid look at how you engineer a founder succession and protect a brand's soul through it. Vous souhaitez sponsoriser TheBoldWay Podcast ou nous proposer un partenariat ?Contactez mon label Orso Media via ce formulaire ou thomas@orsomedia.io Nb: TheBoldWay ou The Bold Way, anciennement connu sous le nom de Entreprendre dans la mode ou EDLM , est un podcast produit et réalisé par Adrien Garcia. Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

People in this episode

Host: Adrien Garcia

Guest: Shira Suveyke Snyder

Topics covered

Keywords

Sponsors

Squarespace, MAIF

Mentioned in this episode

Organizations: Proenza Schouler, Orso Media, Audiomeans

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