About this episode

Two designers from São Paulo launch a studio in New York just before the COVID-19 pandemic forces them to adapt their business.

👉 Mon sponsor du mois | Shopify📧 Ma newsletter | S'abonner🖥️ Ma chaîne YouTube | S'abonner— Two designers from São Paulo meet in New York, fall in love and begin working together after hours. They eventually leave their jobs to launch PORTO ROCHA. Three months later, Covid freezes their clients, wipes out three major Airbnb projects and forces them to rethink everything. The unlikely origin story of a studio that would go on to work with Nike and Google. Vous souhaitez sponsoriser TheBoldWay Podcast ou nous proposer un partenariat ?Contactez mon label Orso Media via ce formulaire ou thomas@orsomedia.io Nb: TheBoldWay ou The Bold Way, anciennement connu sous le nom de Entreprendre dans la mode ou EDLM , est un podcast produit et réalisé par Adrien Garcia. Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

People in this episode

Host: Adrien Garcia

Guests: Felipe Rocha, Leo Porto

Sponsors

Shopify

Mentioned in this episode

Organizations: PORTO ROCHA, Nike, Google, Orso Media

Places: São Paulo, New York

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• [CLIP] How PORTO ROCHA Made Nike Run Again | Felipe Rocha & Leo Porto (PORTO ROCHA) · September 4, 2026 · 13 min
• #553 The Designers Behind Nike Run and Gemini | PORTO ROCHA (Design and strategy agency) · September 3, 2026 · 1h 28m

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