About this episode
Harry and Jorge discuss the concept of the MacGuffin and its application in gaining traction.
Harry and Jorge discuss one of the latter's favorite means for gaining traction: the MacGuffin, a concept with a storied pedigree in cinema. Show notes: Dark Matter and Trojan Horses by Dan HillTrim tabThe New How by Nilofer MerchantHuman-Centered Security by Heidi TrostTempo by Venkatesh Rao
People in this episode
Hosts: Harry Max, Jorge Arango
Topics covered
- MacGuffin
- traction
- cinema
- storytelling
- business strategy
Keywords
- MacGuffin
- traction
- business
- storytelling
- cinema
- strategy
Mentioned in this episode
Books & works: Dark Matter and Trojan Horses, The New How, Human-Centered Security, Tempo
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