Seamless Sales Delivery For MSPs (EP 1012)

About this episode

Dori Spade discusses her Seamless Sales Delivery Model and how it helps MSPs improve their close rates.

I sit down with Dori Spade from Call to Action LLC to break down how she helped MSPs jump their close rates from the industry‑standard 25 percent to a consistent 70 percent by closing the “trust gap” between prospects and providers. We dig into her Seamless Sales Delivery Model, how to align sales, service, and client success, and why you should fix your sales process before you throw more money at marketing.

People in this episode

Host: Marvin Bee

Guest: Dori Spade

Topics covered

• sales delivery
• MSPs
• trust gap
• client success
• sales process
• marketing

Keywords

• sales delivery
• MSPs
• trust gap
• close rates
• marketing
• client success
• sales process

Mentioned in this episode

Organizations: Call to Action LLC

More episodes of Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs)

• Launching Services With Rayanne Buchianico (EP 1017) · June 1, 2026 · 38 min
• Fixing MSP Password Chaos (EP 1016) · May 29, 2026 · 38 min
• Building Your MSP Marketing Engine (EP 1015) · May 28, 2026 · 44 min
• Money, Marketing, MSP Growth Playbook (EP 1014) · May 28, 2026 · 42 min
• Turning MSP Profit Into Wealth (EP 1013) · May 27, 2026 · 24 min
• Richard Wingfield’s MSP Exit (EP 1011) · May 22, 2026 · 25 min