
In this episode, Mor Assouline discusses why good demos can still lead to ghosting and how to improve sales outcomes through 'Unselling.'
Why do good demos still result in ghosting? In this episode of Bridge the Gap, we sit down with Mor Assouline, Founder of Demo to Close, to break down why a flawless product walkthrough can still lead to a ‘maybe’ instead of a ‘yes,' and how to fix it using the art of ‘Unselling.’ Key Highlights ✓ The "Movie Trailer" Framework and why demos don’t close deals alone ✓ Stop Feature Dumping: Solving problems vs. showing settings ✓ How to use "Unselling" to build massive trust fast ✓ The 3 gaps le...
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