3.3B Views A Month... How Benjy Leslie Built The UK's No.1 Social First Talent Agency In Just 6 Years!
About this episode
Benjy Leslie discusses how he built Connect Management, a leading social-first talent agency, and shares insights on the creator economy.
Can a 20-year-old with no experience turn one TikTok creator into a £250,000 opportunity and build one of the UK’s most respected social-first talent agencies?Benjy Leslie is the founder and CEO of Connect Management, one of the UK’s leading creator talent management and influencer marketing agencies. In just six years, Connect has grown from a lockdown start-up into a major force in the creator economy, working with social-first talent, YouTubers, TikTok creators, brands, agencies and some of the biggest names in modern media.Want more from Building The Brand - connect here: https://buildingthebrand.co.uk/newsletter Connect with Benjy: https://www.linkedin.com/in/benjy-leslie-837b64144/ In this episode, Benjy explains how he made £250,000 from one creator in three months, why social media is “the free lottery” for founders, how Connect Academy generated £1m for micro-creators in its first year, why brands need to move beyond one-off influencer campaigns, and why the future belongs to creators, entrepreneurs and businesses that can build attention, adapt quickly and turn content into long-term brand value.▪️How Benjy Leslie built Connect Management during lockdown ▪️Turning one…
People in this episode
Host: James Burtt
Guest: Benjy Leslie
Topics covered
- social media
- talent management
- influencer marketing
- creator economy
- entrepreneurship
Keywords
- talent agency
- influencer
- creator economy
- social media
- entrepreneurship
- Connect Management
- TikTok
- YouTube
- Connect Academy
Mentioned in this episode
Organizations: Connect Management, YouTube, TikTok, Connect Academy, Phonic Content
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