Diary Of A CEO Trailer Editor Anthony Smith: 450+ Trailers, 1.5B Views & Why Going Viral Is A Trap
About this episode
Anthony Smith discusses his journey as a self-taught editor and his impact on podcast promotion.
Can one self-taught editor change how an entire industry promotes its content? Anthony Smith is the former Diary Of A CEO trailer editor who helped transform podcast promotion from simple social media clips into cinematic, emotionally charged miniature movies. Watch more episodes: https://www.youtube.com/@buildingthebrandofficial Want more from Building The Brand - connect here: https://buildingthebrand.co.uk/newsletter After struggling to break into the film and television industry without money, contacts or formal training, Ant started his own production company and taught himself to edit because he could not afford to employ an editor. That decision eventually led him to work on major campaigns involving Bond, Star Wars, Disney and Marvel before joining The Diary Of A CEO when the team consisted of fewer than ten people. Over the next four and a half years, Ant created or oversaw more than 450 podcast trailers, helping turn Steven Bartlett’s podcast into one of the world’s biggest media brands. His documentary-inspired storytelling, cinematic sound design and emotionally driven editing style helped redefine how podcasts, creators and brands promote long-form content. You will…
People in this episode
Host: James Burtt
Guest: Anthony Smith
Topics covered
- podcast promotion
- cinematic editing
- storytelling
- content creation
- media branding
Keywords
- podcast trailers
- cinematic
- emotional editing
- content promotion
- self-taught editor
Mentioned in this episode
Organizations: Diary Of A CEO, Bond, Star Wars, Disney, Marvel
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