How This Restaurant CEO Tracks 150 Stores Without Setting Foot in Them

How This Restaurant CEO Tracks 150 Stores Without Setting Foot in Them

July 20, 2026 · 15 min

About this episode

Chris Ives discusses the importance of genuine hospitality and company culture in driving restaurant profitability.

Send us Fan Mail Chris Ives, CEO and President of Bubbakoo's Burritos, joins Zack Oates to discuss why genuine hospitality remains one of the most powerful competitive advantages in restaurants. Drawing on experience across finance, operations, and executive leadership, Chris explains how strong culture, engaged teams, and thoughtful guest interactions ultimately drive profitability for franchisees. Zack and Chris discuss: Why culture matters more than metrics alone The connection betwee...

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